The Tip of The Spear

6:10 am Observations

OK, here we go – or is it here we go again?  I have been simmering on some seemingly random thoughts lately and I’ve wanted to put them down someplace.  This site is dedicated to my silly, undisciplined thoughts and ideas.  So, this may be just the place to go.

I’ve been thinking about where I want to go with my business ideas and how the gap between where I am and where I see myself appears just too far to jump across.  But I read in e-zines and different articles on the Internet that this very gap is not nearly as far as it seems – so take a run at it!  OK, I’m hearing that.  But just like jumping into a pool for those of us with sensitive nerve endings, there is a little bit of courage that must be screwed up first.  To be honest, this journey began for me in December of 1999…  it’s almost 2009!  I mean jump or else head on down the same drudgery road your on!

So maybe with that introduction, you are in the same place that I am.  This brings me to the tip of the spear, or “what’s the point?”  Why, exactly, am I wanting to start these ventures?  Or why should I buy one more “program” (for between $17 and $497) that is going to put the last piece of the puzzle in place?  I obviously don’t have a big enough “why” in my mind.  So here’s the “why” I’m operating under:

“I want to be able to have a venture that can sustain my family, that can give me time freedom to pursue passions and ministries that may not have a financial reward, and to build a legacy of action and a pathway that my children and others who are interested can follow.”

Now there may be some logical and motivational holes in that proposition.  For instance, maybe I should find a way to turn those passions and ministries into the sustaining venture.  Ok, point taken.  This is where I am right now.  I’m needing to see some sort of financial recompense to help me see through the hype.  (Don’t you think a decade of hype is long enough?)  I’ve seen enough plans that for just a few hundred bucks they can get me around that corner.  Um, to borrow a movie phrase, “Show me the money.”  As opposed to “here is my money.”

So I have set out my why as the tip of the spear, now the forces behind that would include areas of emphasis – these may not make sense to you, dear reader, but they do to me so skip this list if you like…

  1. Family & Friends
  2. Reconciliation
  3. The sailing catch-all
  4. Local ministry

These sum up my entire on-line empire as I envision it.  I have started on 1 & 2, I have big ideas for 3, and I am holding my own on 4.  I need to get a ground game to push these ahead.  So here is another list that I’ve been holding in my brain for weeks and haven’t recorded anywhere – this one may interest more casual observers.  I call it “steps to conquer”.

  1. Monetization foundation (i.e. getting my PayPal accounts straightened out)
  2. Correspondence funnel (e.g. response channels, e-news formats and frameworks)
  3. Established sites (I have 3/4 of this done or, well, established at least)
  4. Find the right help (I may have to hold this one off until further down the line)
  5. Churn, churn, churn. (i.e. Taking bold and unequivocal action!!  The biggie. Does this post count?)
  6. Get the word out ( this is where the iMarketing world finally makes sense)

Wow, staring me in the face I feel like there should be 10-15 steps that I’ve forgotten.  That looks pretty short.  This is exactly why writing out your goals, dreams, and ideas comes so highly recommended.

Well, my goal was to just get it out of my head and recorded.  If you read this post by accident, I’m afraid your insurance won’t cover you.  But stay tuned, because this is where the “change” will be recorded.

Oh!  That reminds me!  Speaking of change.  I have set myself a goal to have this online endeavor earning me a 5-figure income by Nov. of 2012.  If I can make that kind of shift in these kind of times… well, let’s just say there’s a story in there somewhere.