MyklK

So it has begun. The challenge is under way.

And Ed leads off with one of his big ideas, the symphony of 4 parts

1. Research
2. Traffic
3. Conversion
4. Product

This is the big picture view of a business, whether online or not. Starting at the very beginning is market research. Why have a company that produces something that nobody is looking for. Why not find a market – meaning a group of people who all have something in common; be it a need, or an interest, or perspective on something. If you identify that group, you have a market you can offer something to.

This group/market can be rather small – as long as they are well defined and maybe at least a little passionate about their issue.

Today we are supposed to come up with a list of 5-10 of these in the form of simple ideas. That is the goal for today.

Cross Training

For today I have done my exercise (and obviously my writing). I did my 30DC videos this morning, and I will make my list out right after this post (I promise). Later tonight I will cover my spiritual bases. If I don’t I’ll surely report on it tomorrow.

Now if you have read this far, and you plan to follow my friend feed path through these 30 days with cross training, maybe you would like to open the spreadsheet and add your name and your cross training activity and we’ll hold one another accountable throughout the whole month. Take a chance and actually act – lets see what a difference it makes.

I want to encourage you to step out and take action, even just a little change in your normal routine can bring about corollary changes like ripples in the waters. Take the plunge and just try!